Exhibitor opportunities
Join the ultimate three-day gathering for equipment rental – two dynamic exhibitions, a high-impact conference, and prestigious awards dinner. Showcase your innovations and connect with key rental decision-makers.
Download the Exhibitor Brochure
Side by side with APEX
IRE & APEX are the only exhibitions at MECC in June 2026, making it easy for exhibitors and visitors to organise and attend.
ERA Convention and Awards
A captive audience – from the ERA Convention – of senior delegates who represent the biggest buyers of rental equipment in the world.
Join the awards party to celebrate and network with the rental industry.
Discounted delegate tickets
Be part of the ERA convention with discounted tickets and network with industry leaders. Your biggest customers in the world will be there, so should you.
Be visible as the market rebounds
By June 2026 Europe’s economy and construction industry are forecast to be recovering. Be visible as rental companies re-invest.
Easy access for APEX visitors
The co-location of APEX with IRE will allow more than 6,000 visitors to move easily between the two events. Many delegates will be buyers of both access and general rental equipment.
Popular City for networking
Maastricht is a popular city and very convenient for networking and entertainment.

Your existing and future customers are coming to IRE:
> General rental companies
>
Specialist rental companies (power, pumps etc.)
> Aerial platform rentals (attending APEX show)
>
Industrial equipment rental
> Small tool rental
> Landscaping/Ground care rental