Exhibitor opportunities
CONNECT • INNOVATE • LEAD
Join the ultimate three-day gathering for equipment rental – two dynamic exhibitions, a high-impact conference, and prestigious awards dinner. Showcase your innovations and connect with key rental decision-makers.
To exhibit
see sales offices below or contact
KHL
Ollie Hodges
- +44 (0) 7912 216241
- ollie.hodges@khl.com
IPI
Marleen Jerusalem
- +31 (0)547 27 15 66
- marleen@ipi-bv.nl
Exhibitor brochure

Why exhibit?
Side by side with APEX
IRE & APEX are the only exhibitions at MECC in June 2026, making it easy for exhibitors and visitors to organise and attend.
ERA Convention and Awards
A captive audience – from the ERA Convention – of senior delegates who represent the biggest buyers of rental equipment in the world.
Join the awards party to celebrate and network with the rental industry.
Discounted delegate tickets
Be part of the ERA convention with discounted tickets and network with industry leaders. Your biggest customers in the world will be there, so should you.
Be visible as the market rebounds
By June 2026 Europe’s economy and construction industry are forecast to be recovering. Be visible as rental companies re-invest.
Easy access for APEX visitors
The co-location of APEX with IRE will allow more than 6,000 visitors to move easily between the two events. Many delegates will be buyers of both access and general rental equipment.
Popular City for networking
Maastricht is a popular city and very convenient for networking and entertainment.
Visitor types

Your existing and future customers are coming to IRE:
> General rental companies
>
Specialist rental companies (power, pumps etc.)
> Aerial platform rentals (attending APEX show)
>
Industrial equipment rental
> Small tool rental
> Landscaping/Ground care rental
Expected Visitor and Exhibitor Numbers
Contact us
EXHIBITION ORGANISER
Ollie Hodges
- +44 (0)1892 786253
- ollie.hodges@khl.com
EXHIBITION ORGANISER
Marleen Jerusalem
- +31 (0) 547 27 15 66
- marleen@ipi-bv.nl
2-4 JUNE 2026
Global Sales Agents & Exhibitor Enquiries
Benelux & Scandinavia
Arthur Schavemaker
Kenter & Co B.V.
- +31 (0)547 27 50 05
- Arthur@kenter.nl
France
Hamilton Pearman
Greenwich Media Time
- +33 1 45 93 08 58
- hpearman@wanadoo.fr
Italy
Fabio Potestà
Media Point & Communication Srl
- +39 010 570 49 48
- info@mediapointsrl.it
USA & Canada
Pete Balistrieri
KHL Group USA
- +1 414-940-9897
- pete.balistrieri@khl.com
United Kingdom & Ireland
Eleanor Shefford
KHL Group
- +44 (0)1892 786 236
- eleanor.shefford@khl.com
Switzerland/Austria/Eastern Europe
Simon Battersby
KHL Group
- +44 (0)1892 786 232
- simon.battersby@khl.com
Iberia
Ollie Hodges
KHL Group
- +44 (0) 7950 032224
- ollie.hodges@khl.com
TURKEY
Emre Apa
KHL Group
- +90 (0)532 324 36 16
- emre.apa@apayayincilik.com.tr
china
Cathy Yao
KHL Group
- +86 (0)10 6553 6676
- cathy.yao@khl.com
GERMANY
Peter Collinson
KHL Group
- +44 (0)1892 786 220
- +44 (0) 7957 870 982
- peter.collinson@khl.com
Japan
Michihiro Kawahara
KHL Group
- +81 (0)3 321 23671
- michihiro.kawahara@khl.com